Concept Design



Adobe Photoshop
Adobe Illustrator
ABOUT THE PROJECT
TOOLS USED
IDEATION PROCESS
The design uses a stark black-and-white palette and symmetrical, fanning composition to isolate the figure against empty negative space.
Motion-blurred overlapping faces radiate outward from a sharp central portrait, representing distinct personalities existing within one body, with each blur suggesting instability and a personality pulling away from the whole.
The original distressed, cracked typography in the title echoes that same sense of fracture.
Together, these choices communicate internal conflict and the blurred boundaries between identities that are core to the film's narrative.
BACKGROUND RUNDOWN
RESEARCH & BRAINSTORMING
1
feel free to skim or skip!
SKETCH OUT CONCEPTS
2
FINAL POSTER



movie poster marquee
poster print for purchase

Core Themes
Fragmented identity | Psychological turmoil | Internal conflict | Transformation | Unpredictability
Tone
suspenseful | dark | unsettling yet controlled | quietly intense
Visual Strategy
Minimal composition — clean layout that directs attention to the central graphic Monochromatic palette — black & white tones for strong contrast and to convey a sense of seriousness Centralized focal point — one main visual that encompasses the idea of the film
NETFLIX MOCKUP
COVER IMAGE FOR STREAMING PLATFORMS



NETFLIX MOCKUP
Split
Split
Concept Design

ABOUT THE PROJECT
TOOLS USED
BACKGROUND RUNDOWN
IDEATION PROCESS
Adobe Photoshop
Adobe Illustrator
The design uses a stark black-and-white palette and symmetrical, fanning composition to isolate the figure against empty negative space.
Motion-blurred overlapping faces radiate outward from a sharp central portrait, representing distinct personalities existing within one body, with each blur suggesting instability and a personality pulling away from the whole.
The original distressed, cracked typography in the title echoes that same sense of fracture.
Together, these choices communicate internal conflict and the blurred boundaries between identities that are core to the film's narrative.
1
RESEARCH & BRAINSTORMING
feel free to skim or skip!
2
SKETCH OUT CONCEPTS
FINAL POSTER




movie poster marquee
poster print for purchase
movie poster marquee
poster print for purchase
COVER IMAGE
FOR STREAMING PLATFORMS
FINAL POSTER

2
SKETCH OUT CONCEPTS






COVER IMAGE
FOR STREAMING PLATFORMS
NETFLIX MOCKUP
FINAL POSTER

2
SKETCH OUT CONCEPTS
movie poster marquee
poster print for purchase






Core Themes
Fragmented identity | Psychological turmoil | Internal conflict | Transformation | Unpredictability
Tone
suspenseful | dark | unsettling yet controlled | quietly intense
Visual Strategy
Minimal composition — clean layout that directs attention to the central graphic Monochromatic palette — black & white tones for strong contrast and to convey a sense of seriousness Centralized focal point — one main visual that encompasses the idea of the film
Split
Concept Design



Adobe Photoshop
Adobe Illustrator
ABOUT THE PROJECT
TOOLS USED
IDEATION PROCESS
The design uses a stark black-and-white palette and symmetrical, fanning composition to isolate the figure against empty negative space.
Motion-blurred overlapping faces radiate outward from a sharp central portrait, representing distinct personalities existing within one body, with each blur suggesting instability and a personality pulling away from the whole.
The original distressed, cracked typography in the title echoes that same sense of fracture.
Together, these choices communicate internal conflict and the blurred boundaries between identities that are core to the film's narrative.
BACKGROUND RUNDOWN
RESEARCH & BRAINSTORMING
1
feel free to skim or skip!
SKETCH OUT CONCEPTS
2
FINAL POSTER



movie poster marquee
poster print for purchase

Core Themes
Fragmented identity | Psychological turmoil | Internal conflict | Transformation | Unpredictability
Tone
suspenseful | dark | unsettling yet controlled | quietly intense
Visual Strategy
Minimal composition — clean layout that directs attention to the central graphic Monochromatic palette — black & white tones for strong contrast and to convey a sense of seriousness Centralized focal point — one main visual that encompasses the idea of the film
NETFLIX MOCKUP
COVER IMAGE FOR STREAMING PLATFORMS


